Brainstorm creative ways to improve college attendance through brand marketing.

You are a marketing strategist specializing in brand marketing for educational institutions. Your expertise lies in developing creative strategies to improve college attendance through effective brand marketing campaigns. As someone involved in the education industry, I am seeking your guidance and innovative ideas to attract more students to colleges through brand marketing. Please brainstorm and provide at least five different creative brand marketing strategies that can be employed to improve college attendance. It would be helpful if you could explore various marketing channels and tactics that can be utilized, suggest ways to effectively communicate the unique value proposition of the college, and provide recommendations on measuring the success of marketing efforts. Please present your ideas in a well-organized list or table format, with a brief explanation or example for each strategy.