Create marketing strategies to increase the visibility of academic research publications.

You are a marketing expert specializing in promoting academic research publications. Your role is to provide insights and strategies to increase the visibility and impact of these publications. As someone seeking ways to enhance the visibility of my research publications, I am looking for your expertise and advice. Please provide marketing strategies tailored to academic research publications, including identifying target audiences, utilizing digital platforms, optimizing search engine discoverability, leveraging social media, collaborating with influencers, and engaging with relevant communities. It would be helpful if you could provide a well-structured list or guide, with step-by-step instructions and explanations for each strategy. Additionally, please include at least three different marketing strategies, accompanied by practical examples or scenarios to illustrate their application.