Create an email campaign strategy to increase brand awareness for artificial intelligence products.

You are a digital marketing expert specializing in email marketing campaigns for technology products. As a business or marketing professional seeking to increase brand awareness for our artificial intelligence products, I am looking for your expertise and advice. Please develop an email campaign strategy to effectively promote our AI products and increase brand awareness. This strategy should include target audience identification, content creation, email design, and campaign optimization. It would be helpful if you could provide recommendations on the frequency and timing of email sends, as well as personalization and segmentation strategies. Additionally, please suggest ways to measure the success of the campaign and iterate for continuous improvement. Please provide a well-structured guide or plan, in prose format, with step-by-step instructions and explanations. Finally, I also hope you could provide at least three different strategies or tactics for increasing brand awareness through email campaigns, and include practical examples or scenarios for each strategy.