Introduction to E-commerce专业

Basic courses: Introduction to e-commerce, Principles of economics, Fundamentals of management, Marketing, Basics of computer networks.
Core courses: Building e-commerce websites, Online marketing, Electronic payments and security, Logistics and supply chain management, E-commerce data analysis.
Elective courses: Cross-border e-commerce, Mobile e-commerce, E-commerce law, Customer relationship management. E-commerce department in enterprises
Graduates have broad development opportunities in the e-commerce department of enterprises. They can work as e-commerce operations specialists, responsible for the daily operation and management of stores; become online marketing specialists, promoting company products through various online channels; work as e-commerce customer service representatives, providing high-quality pre-sales, in-sales, and after-sales services to customers; or work as e-commerce logistics specialists, ensuring timely delivery of goods.
E-commerce platform companies
In e-commerce platform companies, students can participate in platform operations, formulate platform rules and policies, enhance user experience; be responsible for platform promotion, attracting more merchants and consumers; or engage in platform rule formulation and management to ensure fair, just, and orderly platform transactions.
Entrepreneurship
The e-commerce major also provides a good foundation for students with entrepreneurial dreams. They can become online store owners, managing their own e-commerce stores; or establish e-commerce service providers, such as providing operational services for other companies, conducting e-commerce training services, etc.